Funnels

If you landed here on this blog post, you were probably searching for ‘Funnel Gorgeous Society Reviews’ or ‘FG Society Reviews’. I’ve wanted to write this in-depth review of FG Society since I joined over 2 years ago, as it is one program I’m often asked about.

So, if you’re considering signing up for Funnel Gorgeous Society and getting certified as a triple-threat marketer, keep reading!

What Is Funnel Gorgeous Society?

In a nutshell, Funnel Gorgeous Society is an online marketing certification training program that teaches you how to grow your business using digital marketing tactics such as sales funnels. As part of the program, you get access to tons of great resources in the member’s area, including tutorials and step-by-step training modules on everything related to sales funnels.

While there are many different options for learning digital marketing today, what makes FG Society stand out is its commitment to delivering actual results for marketers at all skill levels.

To be certified as a triple-threat marketer, you need to take all 3 phases of the certification program within 12 months (and pass your exams). Certification is not required, but many people opt to get certified as there are so many extra benefits.

The 3 core phases of FG Society are:

– Phase 1 – Offers: Creation and Strategy

– Phase 2 – Sales Funnel Copywriting

– Phase 3 – Sales Funnel and Sales Page Design

My Favorite Things About FG Society:

1) The Creators: Julie and Cathy

FG Society was created by Julie Stoian and Cathy Olson of Funnel Gorgeous. They are both fantastic, and their passion for helping marketers succeed really shows! FG Society was the first four-figure investment in my business that I bought with zero hesitation. A big reason why I was so confident to make that decision was that I knew how well Julie and Cathy knew their stuff.

While it is a significant investment (we’ll get into that even more later), it was definitely a good decision!

2) The Level of Support

There is a really supportive community of people in FG Society, and everyone is always happy to help out. Whether you have a question about sales funnels or need support with an issue, there’s always someone available to lend a hand, in addition to the weekly live Q&A call inside the community and the monthly call for certified marketers directly with Julie and Cathy.

3) The Program Content and Training

I LOVE the program content and training throughout each phase of the certification program. Every video is short, actionable, and very easy to consume. 

There isn’t so much content that it’s overwhelming, but there is enough to cover absolutely everything you need to know.

In the 2 years since I first signed up for Funnel Gorgeous Society, I am still referring back to some of the content and training materials for a refresher. If you’re serious about growing your sales funnel knowledge and digital marketing skills, this is the BEST program for you.

4) The ROI

My personal results and ROI for this program aren’t super uncommon. This program works! My ROI was 400% within weeks. You read that right: 400%!

I paid $3,000 for the Funnel Gorgeous certification program and made $12,000 in client work building my first high ticket funnel, after only a couple of weeks of completing the program.

In the 2 years since taking this program, I can attribute making multiple 6-figures to this program and the skills that I learned. That’s the power of a program like this. The ROI just keeps on giving!

Who Is Funnel Gorgeous Society a Good Fit For?

If you’re a business owner, entrepreneur, or marketer who wants to learn the latest digital marketing strategies and grow your business online, then Funnel Gorgeous Society is definitely for you.

You don’t need to specialize as a funnel designer, copywriter, or strategist – unless you want to. You can become certified as a business coach or service provider to up-level your marketing skills.

However, if you do want to become a sales funnel strategist, designer, or copywriter, I 100% recommend and strongly encourage you to become a triple-threat marketer.

Do You Need to Use FG Funnels?

One big question a lot of people ask is about FG Funnels. FG Funnels is Julie and Cathy’s sales funnel software, but you don’t need to use FG Funnels in order to become Funnel Gorgeous certified. You could, but you can also continue to use whichever software you prefer, such as Clickfunnels, Leadpages, Kajabi, etc or WordPress with Elementor Pro like I did.

Funnel Gorgeous Society Cost

What does Funnel Gorgeous Society cost? It’s not a low-cost program, and for a good reason! Because of the level of content, training, support, and ROI, it could cost a lot more (in my opinion).

Each of the 3 phases costs $1,000, so your full certification costs around $3,000. There is also a $500 annual renewal fee to keep your certification active. You do not need to re-submit or pass any new exam for renewals. It is strictly a renewal fee to keep your community access and certification active.

Funnel Gorgeous Society: Is It Worth It?

In my opinion, Funnel Gorgeous Society is absolutely worth it. The program provides you with all of the latest digital marketing strategies and tools that you need to grow your business online.

It offers a supportive community of marketers who are always available to help you succeed, and the ROI is incredible.  Funnel Gorgeous Society is the perfect program for you whether you’re looking to develop your funnel skills, copywriting chops, or digital marketing strategies. So sign up today and start growing your business!​

I wholeheartedly recommend signing up for Funnel Gorgeous Society! I’ll see you and your triple-threat marketer status badge soon!

Other posts you may want to check out:

• Funnel Gorgeous Society Review
• ThriveCart Learn Review and Ultimate Guide
• Creating An Application Based Funnel to a High Ticket Course
• 10 Design & Copywriting Secrets to Improve Your Checkout Page
• Creating Your Own Live Launch Method to Make You Love Live Launches Again

Sales funnels are a marketing tool that helps guide your audience through the steps they need to take to complete a transaction or purchase. Today, we will look at creating an application based funnel for your high ticket course or program. We’ll discuss some key points below that will help guide you in designing the perfect funnel for your high ticket course.

At its core, a high ticket course funnel consists of several steps your potential customers must take to complete the purchase. For example, this might include an initial sign-up or form completion to pitch your course, followed by some educational content about your program and what it can offer to potential students.

What is Considered a High Ticket Course?

High ticket sales pricing is subjective. What high ticket means to one person may not be high ticket to another person. 

Generally, high ticket sales funnels are for offers of over $3,000 and upwards of $20,000+. These courses and programs are designed for people who want a more personal experience or want to learn from a specific source. If you are selling a high ticket course, consider putting extra time into creating an application based funnel.

To create an application based funnel for your high ticket course, you can use applications like Airtable (my personal favorite)  or Typeform. These types of tools allow you to collect all of the application information you need.

How Does an Application Based Funnel Work?

An application based funnel (or form funnel) will help you offer a high ticket course to your audience that includes an application process before someone can join. With the application in your funnel, you can guide people through purchasing your high ticket course.

The key component of this type of funnel is ensuring everything is clear regarding what your audience should do next. It’s important that you include clear instructions on what they need to do and where they need to go if they have any questions about their purchase.

What Are the Benefits of an Application Based Funnel?

An application based form funnel’s benefits can be seen as a two-fold process. 

The first benefit is that it helps you fulfill your promises to the customer. As discussed, if you are selling a high ticket course, your ultimate goal is to get people enrolled in the course who are ready to take action.

The second benefit of using an application based funnel is that it helps increase retention and satisfaction for your customers who follow through with their promises. This benefit lies in how easy or difficult it is for people trying to enroll in a high ticket course.

1. More Control Over the Enrollment Process

A high ticket course or program should have a high ticket experience and enrollment process.

An application form funnel allows you more control over who is invited into the course and more control over the entire onboarding process for new students.

This type of enrollment gives you more control over who enrolls in your course and ensures that your customers are fully aware of what’s going on before completing their purchase.

When it comes to your onboarding process, automation is critical! You can easily set up workflows for when an application is accepted or not, so you aren’t manually doing tasks like sending emails, following up, or adding access for new students.

2. Generates Exclusivity for High Ticket Sales

One of the most important aspects of creating an application based funnel is ensuring they are exclusive. There’s no reason to have an application based funnel if you’re going to accept everyone who applies. It needs to be ethical and exclusive. There needs to be a genuine reason behind the application based model.

3. More Sales If Your High Ticket Sales Funnel Engagement is Set Up Properly

That’s because the application process encourages those most likely to take action and have a high likelihood of success with your program, product, or service to join your course. Because the application process helps ensure that only those with a genuine interest in your program are enrolled, you may see an increase in revenue and an improvement in return on investment for your business.  

What Are the Disadvantages of an Application Based Funnel?

There are a few disadvantages of an application based funnel, but the main one is that it could turn people away. Especially if you don’t have visible pricing listed on the sales page prior to someone filling out an application. 

While deciding to show pricing or not is a personal choice, it’s important to consider the following:

1) If no pricing is listed, it could turn away ideal students because they imagine the price is outside their budget.

2) If pricing is listed, it could turn away people who can’t afford the cost of your high ticket course or program. This is good news because you’ll have to process fewer applications and onboarding.

Tools to Use For An Application Based Form Funnel:

There are many different tools you could use to help automate your application based form funnel, but here are a few suggestions:

1) Airtable

As you can tell from my program, Bundle Formula, I love Airtable. It can be used as a completely automated onboarding system for your high ticket course or program. In fact, I manage my entire business with it, including my course content, my student experience, feedback, offboarding, engagement – everything. Curious about setting something like this up for your own group program? Check out this epic masterclass on how to do all that with Airtable.

2) Dubsado

You could also use Dubsado forms for the application form and create Dubsado workflows – one for accepted applications and one for not accepted applications.

3) ThriveCart

Of course, when it’s time to process payment for your high ticket course or program, my tool of choice is ThriveCart! With my conversion-friendly checkout templates, you can completely customize and brand your checkout page.

4) Typeform

If you’d like a simpler way to create your application form, Typeform is a popular choice for creating fully functional and easy-to-use forms.

5) Zapier

If you’re using multiple tools, you’ll likely need to use Zapier to connect them and streamline your entire course and program processes.

Final Thoughts

An application based funnel is a powerful tool for businesses that offer high-ticket sales, courses, programs, or services.

It allows you to control and manage the enrollment process more closely, generating exclusivity and higher sales. However, it also has some potential drawbacks, including the risk of turning away ideal customers if you don’t disclose pricing on your sales page. 

As with any marketing strategy, it’s important to carefully consider an application-based funnel’s pros and cons before implementing one for your business. By doing so, you can be sure that you are maximizing its benefits while minimizing its disadvantages.

Other posts you may want to check out:

• Funnel Gorgeous Society Review
• ThriveCart Learn Review and Ultimate Guide
• Creating An Application Based Funnel to a High Ticket Course
• 10 Design & Copywriting Secrets to Improve Your Checkout Page
• Creating Your Own Live Launch Method to Make You Love Live Launches Again

Who wants to make more money in their business? Yeah, me too! It’s no secret that businesses need to make money to stay afloat. One way to do this is through upsells and downsells. Sales funnels and increasing customer lifetime spending is the true measurement of a sustainable business. But it’s not just about the sales and revenue. It’s also about the customer and your student’s experience.

I’m not talking about those funnels that seem to go on forever.

You’ve probably seen them. They have a bazillion offers, including bump offers, upsells, and downsells. They give sales funnels a bad name! But when done correctly, offering diverse offers within your funnel improves conversions, increases revenue, and makes your customers happy.

That’s the true power of a sales funnel that converts and offers that fit perfectly together.

What the heck is upselling and down selling?

Upselling is when you offer a customer a product or service that is more expensive than the one they initially wanted. Down selling is when you offer a customer a product or service that is less expensive than the one they initially wanted.

This blog post will discuss how downsells and upsells can help increase your revenue and improve the student experience!

The Benefits of Offering a Downsell Offer

One of the main benefits of a downsell offer is that it can help you increase your revenue. This is because down selling allows businesses to offer a lower-priced product that might fit the person’s budget.

Additionally, down selling allows businesses to create additional revenue streams by offering products and services that their customers may be interested in but weren’t aware of before.

Another benefit of using down sells is that they can improve the student experience. This is because they can provide them with more flexibility and choice when purchasing.

Downsell Offer Example:

For example, suppose you have a group program about improving your mindset, and someone starts the check-out process but doesn’t buy. In that case, price is usually the biggest objection. You can offer them an alternative and lower-priced product during the abandoned cart email process. For our example, let’s say we have a downsell offer into a lower-priced membership or a workshop about mindset obstacles.

It improved the client experience because they now have what they need for a quick win and at a price they could afford to invest.

The Benefits of Offering an Upsell

Another key benefit of using upsell offers is that they can help you increase your revenue. This is because upselling often involves offering customers a product or service that is more expensive than the one they initially wanted, which could result in larger sales and more revenue for your business.

The truth is: it’s easier to have someone buy from you who has in the past versus a new cold lead.

Additionally, upsells enable businesses to provide customers with better value for their money by giving them access to premium products and services.

Finally, offering upsells can also help improve the student experience by providing them with additional learning resources and value. For example, if you offer an advanced program on enhancing productivity, students may be excited at the prospect of taking their learning to the next level.

Upsell Offer Example:

Let’s say I have a workshop on productivity for entrepreneurs. This workshop is a lower-ticket evergreen digital product at $97. After someone purchases, I offer them an upsell with a special bonus to join my group program. This group program is higher-ticket at $997 but has more content and a longer duration. This allows me to provide my students with better value for their money while also generating additional revenue for my business.

How to Map Out The Offers In Your Sales Funnel

One key strategy for effectively using downsells and upsells in your sales funnel is to map out the offers in your sales funnel. This can involve creating a detailed plan that outlines which products or services you will offer at each stage of the sales process and how much you will charge for them.

To get started, consider mapping out the different stages of your sales funnel, including:

– The initial product or service that customers see when they first enter your funnel

– The lower-priced offering that comes next

– Any additional upsells or downsells that might be appropriate at this stage

– The final product or service offered at the end of the funnel, such as a signature high-ticket coaching program, online course, or membership program

Once you have mapped out your sales funnel and created a plan for the different offers you will make at each stage, you can then work to implement these offers in your marketing and sales processes. This can involve tweaking your website copy or creating targeted email campaigns.

Ultimately, downsells and upsells are powerful tools for increasing revenue and improving the student experience. Planning out these offers carefully in your sales funnel and implementing them strategically can help your business thrive today and into the future.

Creating an Upsell or Downsell With ThriveCart

My favorite sales funnel tool, ThriveCart, makes it super easy to add an upsell or downsell offer into your funnel. 

Want to see setting up a funnel in ThriveCart in action? Watch my free 15-minute training to see how it all works (and how easy it is!)

Final Thoughts

Whether you’re looking to increase revenue or improve the student experience, downsells and upsells are powerful tools that you can use in your sales funnel. To get started, consider mapping out your sales funnel and creating a plan for the different offers you will make at each stage.

With tools like ThriveCart, creating an effective upsell or downsell offer within your sales funnel is easy. So what are you waiting for? Sign up today and start optimizing your sales process for even better results!

Other posts you may want to check out:

• Funnel Gorgeous Society Review
• ThriveCart Learn Review and Ultimate Guide
• Creating An Application Based Funnel to a High Ticket Course
• 10 Design & Copywriting Secrets to Improve Your Checkout Page
• Creating Your Own Live Launch Method to Make You Love Live Launches Again

Sales funnels can feel overwhelming because there are so many pieces involved. There are so many ways that you can improve your sales funnel conversions, and it all starts with using your sales funnel metrics. You can’t test and improve things if you don’t know your numbers!

I know numbers aren’t usually fun, but they are essential for creating a sales funnel that converts. In this post, I will share 4 signs it’s time to fix your funnel and dig into those sales funnel metrics.

ThriveCart Analytics and Looking at Your Funnel Data

ThriveCart’s analytics feature is one of the most powerful tools at your disposal for understanding your funnel data. With it, you can quickly and easily see which steps in your funnel are performing well and which ones need attention. This information is valuable not only for fixing your funnel but also for tracking your progress over time.

The analytics feature is easy to use and provides a wealth of information that can help you improve your funnel performance. By setting up your funnel with ThriveCart, you can easily see conversion rates, order values, and how the pieces of your funnel are converting.

The main ThriveCart dashboard is great, but you can get even more specific sales funnel metrics under the Transaction tab and looking at particular numbers for bump offers and upsells or by clicking the Stats button from your product list.

4 Signs It’s Time to Fix Your Funnel

1. You’re not seeing the results you want

Every business has a sales funnel, and each sales funnel has specific metrics that need to be tracked to gauge its performance. If you’re not seeing the results you want from your sales funnel, it’s important to take a step back and assess the situation.

Are you tracking the right metrics? Are you evaluating your sales funnel on a regular basis? Are you making changes based on what you’re seeing? 

If you’re doing only some of these things, it’s no wonder you’re not seeing the results you want.

By taking a closer look at your sales funnel and making sure you’re doing everything right, you can improve your results and start seeing the success you’ve been hoping for.

2. Your conversion rate is low

If you’re noticing that your conversion rates are low, it might be time for a funnel audit. By closely examining every step of your sales funnel, you can identify where things are going wrong and make necessary changes.

Sometimes, simply changing the copy on your landing page can make a big difference. Other times, you might need to alter your pricing structure or offer additional incentives. Whatever the case, funnel audits can help you boost your conversion rates and get your business back on track.

Want my eyes on your sales funnel? Book a Funnel SOS session, and let’s fix your funnel!

3. Your average order value is low

Your average order value is low. You can increase it in several ways, but two of the most effective are offering bump offers and upsells. Bump offers are additional products or services that you offer at a discounted price when someone purchases something from you.

Upsells are similar to bump offers, but they’re offered after someone has made a purchase. Upsells allow you to make a fully private offer – only customers will see what you’re offering and at what price and discount at the time of their purchase, so you can tweak your funnel without ever having to announce price changes, offer swaps, new or expiring bonuses, or any other pertinent details. By increasing your average order value, you’ll make more money per sale, which can help to grow your business.

4. You’re not getting enough traffic to your funnel

If your conversions and sales are low, it could be because you need more traffic to really identify accurate conversion rates! If you’re not getting enough traffic to your funnel, there are a few things you can do to fix the problem.

First, make sure that your funnel is set up correctly. Always TEST and be open to doing additional tests if things aren’t performing as well as you’d like.

Second, increase your marketing efforts. The more people you can get to see your funnel, the better your chances of making a sale. 

Focus on marketing methods that are going to get more eyes on your funnel, such as:

– Adding it to your website — in multiple places. My favorite tip for getting my eyes on various offers is to use targeted popups – ConvertBox is my favorite tool for this! 

– Add the start of your funnel into your social media marketing strategy

– Increase your visibility by speaking at virtual summits, participating in bundles, or being a guest on a podcast

Finally, make sure that your offer is compelling. If it’s not something people want or need, they will not bother signing up for it. By taking these steps, you can help ensure that your funnel gets the traffic it needs to succeed.

Conclusion

If any of these sound familiar, don’t worry – you’re not alone. These are all common problems that we see time and time again. But the good news is, there’s always a solution. Unleashing Upsells can help you increase your average order value, so you can make more sales without getting more traffic to your funnel.

And if you have traffic but a low conversion rate, it could be your funnel design. Shop the ThriveCart template shop for easy-to-use ThriveCart templates! With their top-notch designs and powerful features, you’ll be able to boost your conversion rates and see the results you’ve been looking for.

Other posts you may want to check out:

• Funnel Gorgeous Society Review
• ThriveCart Learn Review and Ultimate Guide
• Creating An Application Based Funnel to a High Ticket Course
• 10 Design & Copywriting Secrets to Improve Your Checkout Page
• Creating Your Own Live Launch Method to Make You Love Live Launches Again